Resume

Supernova Bakehouse

Owner/Baker

2025 – Present

• Operate a small-batch artisan bakery, managing production, customer communication, quality control, packaging, and market/order fulfillment.

Lowe's

Senior Product Designer

2020 – 2025

• Designed Spotlight, the enterprise promotions platform, consolidating seventeen legacy tools into one product; owner of Offer Creation and Management and Spotlight Intelligence reporting in Looker Studio.
• Served as the sole designer for Pulse, the events platform, delivering event creation, editing, reporting, and mobile check-in flows for associates using Zebra devices.
• Migrated Lowes4Pros.com into Lowes.com, unifying professional and do-it-yourself customer capabilities including accounts, tax-exempt settings, payments, organization settings, two-factor authentication, military discounts, and order history.
• Redesigned workflows for Procision (Pro bulk discounts), raising the System Usability Scale (SUS) score from 57 to 73.5.
• Led Lowe's ChatGPT pilot: created custom GPTs, benchmarked workflows, and delivered recommendations that informed enterprise adoption of AI.
• Mentored LaunchPad designers and led training on Figma best practices, auto layout, usability testing, and research share-outs.

ZAGG Brands

User Experience Designer

2017 – 2020

• Contributed to a full site redesign across all core templates (home, category listing, product detail, search, cart, checkout, account, and help). Delivered a modular component library and accessible patterns to improve consistency and development speed.
• Combined four brand sites into one Magento 2 experience, unifying information architecture, navigation, checkout, and account flows to reduce duplicate components and simplify operations.
• Designed end-to-end e-commerce flows (checkout, product pages, and account). Partnered closely with engineers on HTML and CSS to ensure high-fidelity implementation.
• Used split testing and analytics (Hotjar and Google Analytics) to turn behavioral insights into measurable conversion improvements and friction reduction.

MRM/McCann – Optaros

User Experience Designer

2014 – 2016

• Designed enterprise e-commerce journeys for Hybris and Demandware platforms used by global retailers.
• Produced wireframes, user flows, personas, and prototypes; delivered reusable design assets and collaborated with developers to ensure fidelity at scale.

Digital Factors / SisIQ

User Experience Architect

2013 – 2014

• Designed persona-driven business-to-business and business-to-consumer e-commerce journeys.
• Built responsive prototypes for client presentations and developer handoff.

Avid Technology

User Experience Designer / Front-End Developer

2012 – 2013

• Redesigned Avid.com, modernizing product and support pages.
• Built reusable user interface components and style guides; supported usability testing to refine workflows for professional media tools.